The Hodge Group Blog
Read The Hodge Group’s weekly posts on industry trends, featured clients, and more.
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How to Turn One-Time Donors into Lifelong Champions
Building lasting relationships through strategic storytelling and engagement. We all know acquiring a donor is hard, but keeping one is even harder. In fact, donor acquisition strategies are often five to seven times more expensive than donor retention efforts. The first gift typically requires marketing, outreach, and emotional appeal to cut through the noise. Retention,…
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From Confusion to Clarity: How to Engage Your Board in Your Fundraising Strategy
Non-profit boards are vital partners to your fundraising success. Yet too often, board members feel uncertain about their role in philanthropy. That uncertainty can stall momentum and create frustration. At The Hodge Group, we work with nonprofit organizations across all sectors to engage boards, ensuring they become powerful accelerators of giving through a clear fundraising…
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The Hidden Cost of a Loosely Developed Fundraising Plan (And How to Fix it!)
A Six Sigma Lesson for Nonprofits: In the manufacturing and business sectors, many pursue Six Sigma credentials, which essentially teach that it costs more to correct mistakes than to do things right the first time. From this framework, it moves through a certification series to ensure the best practices can be applied toward the greatest…
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