Serving as the starting point for many capital campaigns and projects, the feasibility study or feasibility analysis determines an organization’s fundraising capacity. Under the direction of The Hodge Group’s Principal, we will help produce a preliminary case statement, select key community leaders and potential donors to interview, and assess your community’s giving potential. Final recommendations are presented to stakeholders through both oral and formal written reports.
During the feasibility study we will analyze how successfully a capital campaign or project can be completed, accounting for factors that affect it such as economic, technological, legal and scheduling. Organizations use feasibility studies to determine potential positive and negative outcomes of a capital campaign before investing a considerable amount of time and money.
A feasibility study tests the viability of an idea, a capital campaign, a project or even a new organization. The goal of a feasibility study is to place emphasis on potential problems that could occur if a capital campaign or project is pursued and determine if, after all significant factors are considered, the project should be pursued. Feasibility studies also allow an organization to address where and how it will operate, potential obstacles, competition and the capital needed to get the project up and running and meet long-term needs as well.
Feasibility studies allow organizations to determine and organize all of the necessary details to make a capital campaign or project work. A feasibility study helps identify logistical problems, and nearly all organization-related issues and provides the solutions to alleviate them. Feasibility studies can also lead to the development of capital campaign or project marketing strategies that convince donors that investing in the organization is a wise choice.